The EU booth on Geographical Indications (GIs) was presented today as part of the China–EU Relations Forum: Legal Protection of Geographical Indications.
The booth, set up by our team, had a clean display of quality EU GI products, a simple way to highlight what genuine products look like.
The EU GI products helped bring the seminar’s discussions to life, especially around protecting and recognising GIs as part of EU–China cooperation.
The event brought together representatives from the China National Intellectual Property Administration (CNIPA), including Vice-Commissioner He Hua (贺化), alongside Jorge Toledo, the EU Ambassador to China, and others involved in intellectual property and trade.
