AVIANZA Strengthens Spanish Poultry Presence in Hong Kong

Third round with AVIANZA in Asia. This time, Hong Kong.

Last Thursday, a Spanish-style dinner took place at Aire, in the heart of the city, bringing together more than 30 players from the local F&B industry.

Spanish poultry was the focus of the menu. Guests tasted a range of dishes prepared with different poultry products, including smoked spring chicken, chicken paella, grilled chicken escabeche, croquettes and turkey ham.

Alongside the dinner, we also organised a trade mission to support the association’s work in the market. The programme included visits to key importers and distribution centres, retailers, public institutions and high-end restaurants.

COREN, Grupo Uvesa, and Padesa joined AVIANZA on the ground, exploring opportunities and gaining a closer view of how Spanish poultry can continue to develop in Hong Kong.

Spanish poultry is already present in the market. The next step is to keep building visibility, relationships and trust in a place that is complex, competitive, but still open to quality products.